Reliance Industries on Friday announced that its subsidiary Reliance Retail has acquired refrigerator manufacturer Kelvinator. The announcement comes ahead of the release of Reliance Q1 results today.
Isha Ambani-led Reliance Retail announced the acquisition of refrigerator and washing machine manufacturer Kelvinator, a move to amplify its range of offerings in India’s fast-growing consumer durables sector.
However, Reliance Retail did not disclose the financial details of the transaction.
“The acquisition of Kelvinator marks a pivotal moment, enabling us to significantly broaden our offering of trusted global innovations to Indian consumers. This is powerfully supported by our unmatched scale, comprehensive service capabilities, and market-leading distribution network,” said Isha M Ambani, Executive Director, Reliance Retail Ventures Limited (RRVL).
Kelvinator pioneered electric refrigeration for home use globally. In India, it achieved iconic status in the 1970s and 80s with its memorable tagline, “The Coolest One,” and continues to be revered for its cutting-edge technology, superior performance, enduring quality, and exceptional value.
Analyst View
Harshal Dasani, Business Head at INVasset, PMS believes Reliance Retail’s acquisition of Kelvinator isn’t just horizontal expansion, but it’s a forward leap into higher-margin, brand-driven categories that can significantly enhance Reliance’s retail ecosystem.
“Strategically, this deal delivers multiple advantages: Kelvinator brings strong manufacturing pedigree and a trusted legacy brand, while Reliance contributes deep distribution networks, robust supply chain infrastructure, and powerful consumer insights. The combined synergies could accelerate growth through bundled offerings, exclusive omni‑channel launches, and deeper consumer engagement,” said Dasani.
According to him, stock market reaction is likely to be supportive, viewing this as an evolution from being a broad retailer to a holistic lifestyle and durable goods powerhouse.
At 12:00 PM, Reliance industries share price was trading 0.38% lower at ₹1,471.50 apiece on the BSE.
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